Red Blossom
Tea Co

Focus — Packaging Design

Objective — Select an existing tea company to rebrand as well as design a packaging system with a new concept. Deliverables for this project included a new company logo, tea cans for three different flavors, and three tea bags.

Overview — After much in-store research, most tea products have started to look extremely similar and almost blended. With that in mind, I came up with the idea of using beer as inspiration for my design direction.